54% of UK SMEs say they're using AI (British Chambers of Commerce, March 2026). Only 16% have deliberately deployed it with a defined business purpose (Department for Science, Innovation & Technology, 2025). The gap between those two numbers is mostly someone using ChatGPT personally, with nothing else in the business actually changing.

The full brief is being written up — this page is a placeholder. If you'd rather talk it through now, that's what a consultation is for.